In a recent CCIM and Site To Do Business partner webinar, ParGo AI CEO Eric Pollard demonstrated how brokers, investors, and advisors are using AI-powered geospatial intelligence to move from research to opportunity in minutes. Below is our ParGo AI recap of the big ideas, the three workflows, and the feature that got the most attention: True Owner research.
Too many disconnected tools: Research gets slower when data, mapping, and analysis live in separate systems.
Hard to confirm what’s current: Teams lose time validating whether the information is up to date.
Why it matters: When opportunity windows are short, speed to clarity often determines who wins the conversation and who misses the deal.
In the webinar, Eric opened with what CRE professionals experience every day: chasing data across platforms, managing expensive subscriptions, wrestling with complex GIS systems, and still struggling to find real opportunities, especially off-market.
ParGo AI was built to eliminate that friction by consolidating property intelligence, location analytics, and AI into a single workflow. The goal is simple: help teams stop stitching together research and start acting on opportunities faster.
Geospatial property intelligence: Location is the organizing lens for analysis, not an afterthought.
AI-native discovery: Search in natural language to uncover insights faster, backed by a nationwide parcel dataset.
Why it matters: When data depth and AI speed work together, you can find, validate, and explain opportunities with more confidence and less effort.
The recap outlines the three pillars ParGo AI is built on: geospatial property intelligence, a nationwide parcel-level dataset (including zoning, permits, liens, foreclosure signals, and listings), and AI-native workflows that support natural-language search.
For CRE professionals, this combination means less toggling between tools and fewer dead ends. You can move from a question to a mapped answer, then to a client-ready narrative without breaking your workflow.
Instant property context: Pull ownership, valuation, zoning, land use, terrain, and surrounding context in one place.
Client-ready outputs: Export reports and maps for presentations and next steps.
Why it matters: Faster analysis improves responsiveness, strengthens credibility, and keeps deal momentum moving.
The first workflow demonstrated was single-site analysis. Eric walked through how a user can quickly evaluate a property by pulling key details and context together, then packaging it in a way clients can understand.
This is especially useful in brokerage and advisory work where clients expect fast answers that are defensible. When you can validate a site quickly and present it clearly, you elevate the conversation from “we’ll get back to you” to “here’s what we know and what it means.”
Find distressed and hidden signals: Use natural-language search to identify foreclosures and pre-foreclosures.
Turn results into action: Review on a map and export lists for outreach.
Why it matters: Better targeting turns prospecting into a repeatable pipeline instead of a guessing game.
The second workflow focused on opportunity hunting. Using natural-language search, users can identify distressed assets like foreclosures and pre-foreclosures, visualize results spatially, and export targets for outreach.
This matters because sourcing deals is not only about finding inventory, it is about finding it early and packaging it into a clear outreach plan. The workflow is designed to reduce research time and increase the number of qualified conversations your team can start each week.
Understand where markets are heading: Visualize where commercial and residential construction is happening.
True Owner research: Generate a confidence-scored view of likely decision-makers behind LLC ownership structures.
Why it matters: Stronger market stories and faster decision-maker discovery help you act sooner and win more opportunities.
The third workflow highlighted market intelligence with permits, showing how to visualize where construction is happening so you can understand how a market is evolving, not just where it has been.
The most talked-about feature was True Owner research. The recap notes that ParGo AI generates a confidence-scored report designed to help identify likely decision-makers behind LLC ownership structures, which is often a major hurdle in deal sourcing and outreach.
Follow the CCIM recap and watch the replay to see the workflows in action. https://www.ccim.com/real-estate-insights/blog/stdb-webinar-recap-how-pargo-ai-helps-cre-professionals-find-opportunity
Start a trial to apply these workflows to your market right away, or schedule a demo to see how ParGo AI fits your team’s process.
Ready to experience ParGo AI firsthand? Start a trial and see how AI-powered location intelligence can transform your site and market analysis. Visit www.pargoai.com
If you have questions while you evaluate, reach out anytime at info@pargoai.com